In terms of ways to earn money, millions are finding that websites are fun, easy and reliable earners. However, a website needs to not only have ample traffic to be successful; it has to be attractive and functional. So for every SEO tactic you know, you would do well to learn a web design tactic right alongside it. Here are a few different tactics you can use for your site.
Don’t neglect cascading style sheets. Using a style sheet makes it easy to give all pages of your site the same look and feel. It also reduces the file size of your pages, as the CSS file can be accessed once on the server and then from the user’s local cache thereafter.
Your website should include a prominently displayed tagline. The tagline includes a motto or clever phrase that speaks to the purpose of your business. A clear tagline lets the reader quickly to see what the site is about, since most people make a decision to stay or go usually within 8 seconds.
Don’t use splash pages for your site unless required by law, and especially don’t use a Flash intro. Most people just want to get to your content as quickly as possible, and don’t care to look at useless splash pages. If you have some amusing content that you absolutely want visitors to see, integrate it into the homepage instead.
Although it is common to see the www. at the front of a website URL, you should try to make sure that you can access your site whether you choose to include it or not. This will make it much easier for anyone to access regardless of how they type it.
Use ALT tags whenever possible. These helpful tags describe an image to a viewer, assisting the visually impaired, as well as those who prefer to browse without images. As an added bonus, some search engines include these tags in their rankings, so you may get a boost by using them.
Use a style sheet to stay consistent. There is almost nothing more disconcerting than being sent to a page that looks at nothing like the site you were just looking at, even if it is concerning the same subject. Style sheets help with saving your formatting, so each page looks similar to the rest.
If your site users will be registering to use your site, you should use their personal information to auto-fill forms. For instance, if a user registers at your site and another form requires the same information again, be certain your website preserves this data to prevent them the useless and annoying hassle of filling it in again. “Sticky” data will ensure that the user fills out all the forms they need to instead of leaving when it becomes too difficult.
Wherever your logo appears on your site, you should accompany it with a complementary slogan or tagline. Ideally, this tagline should be catchy and informative, and should offer some basic summary of the purpose of your site or product offering. The combination of your logo and tagline should appear on every page to create a sense of cohesion.
Keep your education ongoing. Websites are constantly changing, every day, and if you stop learning new things, you may find yourself falling behind the pack with your designs. Try to convince yourself to learn one new thing each day, be it programming a new background, or a simple HTML setup.
Obviously the tips above don’t cover every single aspect of web design. You will have to research further if there is more you need to know about the subject. As you can see, though, the tips provided here will help you get and stay on the right path. Use these tips wisely to build a great site.