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A Guide To Successfully Integrating Your Organization’s Omnichannel Marketing Strategy
On February 23, 2022 by Anne WilliamsMany retailers took the COVID-19 crisis as a time to reevaluate their current strategies. Some decided it would be best to spend less of their budgets targeting new customer acquisition and spend more on current customer retention. This is largely related to new findings that indicate retailers have a 5% to 20% chance of achieving